In 1910 Coco Chanel opened the first shop in Etienne Balsan's apartment - the history of one of the legendariest and successful fashion houses so began. It is not just a brand, it is the whole world a name to which Chanel (Chanel).
Gabrielle Chanel's products enjoy improbable popularity at the French women of fashion of that time, the elegant and common clothes from Koko were fallen in love to all Paris. Developing the success, in 1913 Chanel opens the boutique in Deauville, and in 1914 World War I began. However military operations did Koko's business only good: the most part of France was occupied also rich men, being afraid for the life, fled far away Paris. Many with the wives went to Deauville. Whether it is worth saying that job specifications from Chanel were to the taste to inveterate women of fashion.